Most marketers (and let’s be honest, most professionals) hoard links.
Articles. Tools. Case studies. Frameworks. We save them in drafts, sticky notes, or 47 open browser tabs—hoping one day they’ll become useful.
I decided to take a different approach. Instead of hoarding, I turned my messy collection into a curated product in just three days—powered by AI and a little help from my full-stack developer who’s been with me for five years.
The result?
A Resource Guide for Modern Marketing—a living, searchable hub of the best tools, tactics, and insights for anyone trying to modernize their marketing.
Here’s exactly how it came together.
Step 1: Scraping the Chaos
I had been saving hundreds of links inside my Gmail drafts for years.
With a quick Google Script, we scraped them all into a clean database.
Suddenly, my “digital junk drawer” was organized and ready to be put to work.
Step 2: Categorizing with AI
Enter NotebookLM – a lesser-known but powerful Google tool.
It didn’t just dump the links into categories. It summarized, clustered, and connected ideas, transforming a messy list into something usable and insightful.
Step 3: Designing for Usability
Once the content was organized, I used ChatGPT to refine descriptions and Canva to shape the layout.
My goal wasn’t just a list – it needed to look and feel like a resource worth sharing.
Step 4: The Happy Accident
Here’s where it gets fun.
My developer, Manus, accidentally built a website version of the guide instead of the PDF I’d planned.
And honestly? That accident turned into the best decision.
Now, instead of a static file, I have a dynamic, living resource hub that can grow and adapt as new tools emerge.
Why This Matters for Modern Marketing
This project wasn’t just about links.
It was proof of a bigger point:
AI doesn’t do the work for you – it accelerates the work.
If you’re curious enough to test, persistent enough to push through glitches, and creative enough to see possibilities, AI becomes your multiplier.
That’s exactly what Marketing Modernization is all about—building systems that make your ideas 10x faster, smarter, and more flexible.
The Backstory: From Idea to Execution
This wasn’t my first attempt.
A year and a half ago, my nephew helped me start categorizing links manually. It worked, but it was slow and static.
This time – with AI in the mix – the process became frictionless.
What once took weeks now took days.
And that speed matters when your goal is to stay ahead in modern marketing.
What’s Next
The Resource Guide for Modern Marketing is now a free lead magnet inside our 30-Day Marketing Modernization Sprint.
It’s designed for:
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Marketers overwhelmed by endless tools.
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Business owners who want clarity without wasting time.
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Teams ready to upgrade their workflows with AI and automation.
If that’s you, [get the guide here].