I feel grateful to have had the opportunity to attend @ulyssesquartet’s outstanding performance at the @UPEI Music department’s Steel Hall, formerly a nun’s convent. The group’s world-class talent and artistry was thrilling!!
From Golf Packages to Facebook Ads: The Evolution of Marketing Data In this week’s Modern Marketer Weekly, I share how a beta booking software on a golf travel website in the early 2000’s revealed a truth that still defines modern marketing: analytics aren’t about vanity metrics – they’re about money.
Unleashing Creativity with AI Tools: An Uncommon Perspective. (From 2 years ago!!) Ever thought of AI tools as your new creative ‘tool belt’? Yes, you heard it right! We’re shifting the perspective here. Artificial Intelligence tools, like ChatGPT and Midjourney, are not just tech gadgets or software. They are like
We’re contacted every week by businesses whose websites are broken. Most of the time the story is the same: they went with a bargain host like GoDaddy or HostPapa. The monthly price looked cheap, but when the site breaks, the real cost shows up in lost trust, lost sales, and
Is your old marketing playbook gathering dust? It’s time to kick it up a notch and jump into digital marketing! In the past, the loudest voice won. Now, it’s about mastering digital marketing. This is not about replacing traditional strategies but boosting them with digital power. Merely existing in the
Ever read a book and felt it was speaking directly to you? That’s the magic Malcolm Gladwell wove in ‘The Tipping Point.’ I discovered an intriguing concept in the book – that of a ‘maven.’ A maven is not just a connoisseur, but also a disseminator of knowledge. The identification
I feel grateful to have had the opportunity to attend @ulyssesquartet’s outstanding performance at the @UPEI Music department’s Steel Hall, formerly a nun’s convent. The group’s world-class talent and artistry was thrilling!!
From Golf Packages to Facebook Ads: The Evolution of Marketing Data In this week’s Modern Marketer Weekly, I share how a beta booking software on a golf travel website in the early 2000’s revealed a truth that still defines modern marketing: analytics aren’t about vanity metrics – they’re about money.
Unleashing Creativity with AI Tools: An Uncommon Perspective. (From 2 years ago!!) Ever thought of AI tools as your new creative ‘tool belt’? Yes, you heard it right! We’re shifting the perspective here. Artificial Intelligence tools, like ChatGPT and Midjourney, are not just tech gadgets or software. They are like
We’re contacted every week by businesses whose websites are broken. Most of the time the story is the same: they went with a bargain host like GoDaddy or HostPapa. The monthly price looked cheap, but when the site breaks, the real cost shows up in lost trust, lost sales, and
Is your old marketing playbook gathering dust? It’s time to kick it up a notch and jump into digital marketing! In the past, the loudest voice won. Now, it’s about mastering digital marketing. This is not about replacing traditional strategies but boosting them with digital power. Merely existing in the
Ever read a book and felt it was speaking directly to you? That’s the magic Malcolm Gladwell wove in ‘The Tipping Point.’ I discovered an intriguing concept in the book – that of a ‘maven.’ A maven is not just a connoisseur, but also a disseminator of knowledge. The identification
