Blog

The Evolution of Social Media for Businesses: A Look Back and Ahead

In 2010 I began delivering a training program for the BDC on social media for business owners. We had different partner organizations such as Innovation PEI and Profit Learn (shout out to Marg Weeks!) and I delivered that training and many other workshops on digital marketing for many years (they

Skill Highlight: ChatGPT

Have you tried ChatGPT, the game-changing AI tool that is transforming the way we communicate and work? Why is learning ChatGPT a must-have skill? Enhance productivity: Automate repetitive tasks! Boost creativity: Generate ideas in no time! Improve communication: Craft engaging content effortlessly! Skyrocket your career by mastering ChatGPT: Explore online

6 Ways to Leverage ChatGPT for Your Business in 2023

In today’s competitive business landscape, digital marketing has become crucial to reach and engaging with potential customers. With the advancement of AI and machine learning, businesses can now leverage the power of ChatGPT, a cutting-edge language model developed by OpenAI. Here, we’ll share six ways you can use ChatGPT to

Marketing Is SO Much More Than Posting

To some professionals, marketing = promotion. But I need to tell you that marketing is much more than that. And I’ve been saying it since 2007. Marketing is SO much more than posting. Much more than selling/generating leads. Much more than getting followers. Marketing is more about: Building a community

How To Improve Your Business with ChatGPT

The capabilities of ChatGPT and data analytics are mind-bending. They allow businesses to understand their customers on a whole new level! With ChatGPT, you can not only automate your customer service but also gather valuable insights through data analytics. Imagine being able to predict customer behavior and tailor your marketing

AI To Create Content

“With tools like ChatGPT, AI is now generating a new type of conversation-like content that can entirely redefine the way we use and interact with data. This clearly has radical implications for creative professionals in fields like education, marketing, and business analytics, and it could portend a monumental shift in