How to Build An SEO Plan From Scratch

Starting with SEO from ground zero? Here’s a great blueprint. Came across an insightful piece on QuickSprout which walks us through the process of building an SEO plan from scratch. It’s not often you find a guide that takes you back to the basics, laying the foundational stones for SEO. I wholeheartedly agree with their […]

Unlocking Digital Power with ChatGPT in Marketing

Is your old marketing playbook gathering dust? It’s time to kick it up a notch and jump into digital marketing! In the past, the loudest voice won. Now, it’s about mastering digital marketing. This is not about replacing traditional strategies but boosting them with digital power. Merely existing in the digital sphere doesn’t cut it […]

Beating Imposter Syndrome with ChatGPT

Imposter Syndrome. We’ve all experienced it. The self-doubt that creeps in, the feeling of being a fraud in your own success. This article by Forbes presents a new perspective – using ChatGPT as a tool to overcome this. Check this out:

How AI is reshaping Canada’s workforce

AI offers a whole new set of tools, and the people who become skilled at using them will excel in their careers. Having emotional intelligence to be able to use artificial intelligence is like having a tool belt holding all of the tools. Thanks for sharing this article with me, Michelle!

The Maven’s Guide to Impactful Digital Marketing

Ever read a book and felt it was speaking directly to you? That’s the magic Malcolm Gladwell wove in ‘The Tipping Point.’ I discovered an intriguing concept in the book – that of a ‘maven.’ A maven is not just a connoisseur, but also a disseminator of knowledge. The identification hit home. It was like […]

Unlocking Digital Marketing Success with ChatGPT

Ever wonder what the secret sauce is for successful digital marketing? In today’s data-driven world, digital marketers are confronted with an array of tools and strategies at their disposal. But from my 24-year experience in this fast-evolving field, there’s one thing that stands out as a game changer: the innovative technology of ChatGPT by OpenAI. […]